16 Innovative Potential (And Current) Applications For The Metaverse

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    The metaverse, a virtual space where individuals interact within a digital environment, is no longer a concept confined to science fiction or niche applications. With its unique ability to let people experience realistic simulations of places and experiences, the Metaverse is poised to revolutionize both business processes and the way individuals explore and interact with the world.

    Below, 16 members Forbes Technology Council Explore current and potential practical applications of the metaverse. From immersive digital showrooms that enhance the retail experience, to virtual meetings that redefine remote collaboration, the Metaverse could soon unlock a wealth of possibilities for businesses and consumers.

    1. Industrial Digital Twin

    From smart factories and power grids to individual car tires, the industrial metaverse creates digital twins of real-world physical objects and infrastructure that run as live simulations of their physical counterparts. These digital twins enable workers to detect incidents before they occur, enable risk-free trial-and-error experimentation, and facilitate real-time remote collaboration and training. – Max Take, peak

    2. Virtual store

    One practical application of the metaverse is virtual commerce, or “v-commerce.” Businesses can create an immersive his 3D virtual store and offer consumers a unique and engaging shopping experience. Consumers can interact with products and services in a digital, lifelike environment prior to purchase, providing retailers with valuable data and potentially improving customer satisfaction. – Mark Lutzen,

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    3. Early product development

    Simulating a product or service design at a very early stage is a cost-effective design approach. This enables design teams to quickly pivot and arrive at good and relevant design decisions. Leveraging the metaverse for early-stage product development will be an effective and “low-hanging fruit” use case for the industry. – Srinivasr Nasam, Bosch Global Software Technologies Private Limited

    4. Immersive educational experience

    The Metaverse offers the potential to create immersive educational encounters, enhancing student engagement in a variety of subjects. It is particularly advantageous because it allows hard-to-visualize topics such as anatomy and physics to be tangible in the virtual world. Additionally, it provides an ideal platform for role-playing scenarios and enhances the effectiveness of training exercises. – Aji Abraham, Almir Systems Co., Ltd.

    5. Industrial system training and maintenance

    In the industrial sector, the Metaverse opens up new possibilities for increased productivity. Visual representations of complex systems facilitate hands-on training and viewing and monitoring of key metrics. Settings can be programmed to alert the operator when vital indicators deviate from normal parameters, and the digital version allows for remote monitoring and control. – Christine Boles, intel


    One practical application of the metaverse is remote work. Businesses can create virtual offices where employees can collaborate in real time, increasing productivity and team cohesion. This blends the flexibility of remote work with the physical camaraderie of the office. – Andrew Blackman, EZ Cloud

    7. Distance learning

    The Metaverse is an immersive world built for distance learning with interactive 3D models, remote video conferencing, and one-to-one or one-to-many approaches. Having one person or group perform complex system repairs or surgeries remotely reduces training time, improves quality, and increases process reproducibility. – Sean Barker, cloud EQ

    8. Connect consumers with brands

    The metaverse has branding issues. While many people think of meta or virtual reality when they hear the term, in reality the theories driving the metaverse can be much more widespread, creating new ways to create connections not just between people, but between consumers and brands. The ability to create immersive experiences that can extend our daily lives has implications for areas such as product design, architecture, marketing, and healthcare, just to name a few. – Marc Marais, Valtec

    9. “Hands-on” Career Education

    One practical use of the Metaverse is an educational simulation within a university. This is an opportunity for students to get ‘hands-on experience’ without leaving the classroom, especially within a hybrid or virtual learning environment. For example, a young analyst can go through the M&A process and understand all the different steps before tackling the first deal. – Kison Patel, deal room

    10. Travel experiences for people with different physical abilities

    One practical application of the Metaverse is bringing travel experiences to people with different physical abilities. Having traveled to some extent and being fortunate enough to be physically capable, I have assisted people with difficulty navigating cities, airports and other locations where mobility is more difficult for those using a wheelchair or walker, such as stairs, steep inclines, narrow doors and spaces. – John Brugeman, CBTS

    11. More frequent and accessible political events

    The metaverse concept can be used in politics to enhance engagement, transparency and accessibility. Political campaigns and debates can take place in virtual environments, enabling broader participation and interactive experiences. Conduct virtual town halls, debates and conferences to reach a wider audience. – Tom Roberto, Core technology solution

    12. Training of utility workers in emergency response

    One practical application of the Metaverse is training electrical operators for emergency response. The simulated environment within the Metaverse provides realistic scenarios for training operators to respond to emergencies and can improve their skills and decision-making abilities. This immersive training can reduce response time, minimize risk and increase overall safety in crisis situations. – Dr. Vivek Bhandari, power leisure

    13. Attractive and eco-friendly conferences and events

    Metaverse provides practical applications for virtual meetings and events. Participants can create avatars and engage in immersive experiences, removing geographic barriers and reducing transportation costs. The metaverse offers flexibility, scalability, and enhanced engagement. It also provides valuable data insights and contributes to environmental sustainability. – Monica Muller, Soften City Co., Ltd.

    14. Training of astronauts and space engineers

    Virtual collaboration and training of astronauts and space engineers is an excellent application in the space industry. By creating immersive virtual environments, organizations can simulate space missions, spacecraft assembly, and spacewalks. This allows teams to practice and hone their skills in a realistic yet safe environment, reducing costs and increasing efficiency. – Sherry Brunswick, space foundation

    15. Personalized Online Shopping

    Whether I buy clothes or a sofa, I want to try it first. What color dress would suit me best? If it’s a sofa, how will it fit in the space? The metaverse helps you customize each customer’s experience, making it virtual yet real. Retailers save time and money in processing returns and managing brick-and-mortar stores. However, it should be considered as an investment before proceeding. – Nadia Knisch, a1qa

    16. Cyber ​​Security Training

    Recreating real-world cybersecurity scenarios, our simulated training experiences provide realistic and immersive training to help companies better address potential cyberthreats. And the benefits extend not only to engineers building firewalls and access controls, but also to employees, who are often targeted by such attacks. – AJ Abdalat, Beyond limits


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