September 25, 2023 Diana Amboris
As artists flocked to the crypto space in 2021, the prevailing advice was clear: “Start building your community.” This gave birth to a number of his Discord channels, but unfortunately many of these channels are now abandoned relics. In addition, the term “community washing” has also appeared, where companies and their Web3 builders use the concept of community purely.
As artists flocked to the crypto space in 2021, the prevailing advice was clear: “Start building your community.” This gave birth to a number of his Discord channels, but unfortunately many of these channels are now abandoned relics. In addition, the term “community washing” has also appeared, where companies and their Web3 builders use the concept of community purely for marketing purposes. Despite these challenges, a unique and thriving crypto community exists that provides valuable discussion and experience. Here we introduce eight crypto-native NFT artists and the remarkable communities they have cultivated and continue to foster.
8 NFT Artists Create Their Own Crypto Community
1. Casey Reese:
- explanation: Casey Reas is an American artist, UCLA professor, and MIT Media Lab graduate who uses various types of software as his primary artistic tools. He is the co-creator of his Processing, an open source programming language for visual arts, and his work is held in prominent public collections.
- community: In 2021, Reas co-founded Feral File, an online NFT gallery that showcases the work of famous artists. The platform attracts a unique community of artists, curators, and collectors who push the boundaries of on-chain experimentation. Feral File’s Discord serves as a lively hub for art discussions and exhibits.
2. Claire Silver:
- explanation: Claire Silver is a pseudonymous artist who is pioneering AI-generated visual art used to create videos. Her work has been auctioned at major art institutions such as Christie’s and Sotheby’s.
- community: Claire is the co-founder of Accelerate Art, a non-profit organization dedicated to supporting artists in the cryptocurrency space. This community provides art education, grant opportunities, and exhibition possibilities for Web3 artists.
- explanation: LATASHÁ is a musician and producer who gained recognition in the Web3 space through his successful music video NFT sales.
- community: LATASHÁ founded Zoratopia, an educational program with digital and offline events to engage artists with Web3. Zoratopia is known for its beginner-friendly approach and hosts events in various cities including Miami, New York City, Oakland, and Austin.
4. Nadia Tolokonnikova:
- explanation: Nadia Tolokonnikova is an activist-turned-artist and one of the founding members of the feminist art performance group Pussy Riot.
- community: In 2022, Nadya co-founded UnicornDAO. UnicornDAO is a community focused on redistributing wealth and visibility, especially for individuals who identify as women and LGBTQ+ individuals on her Web3. UnicornDAO has her own invite-only Discord channel, which is aimed at curating and supporting artists.
5. Iman Europe:
- explanation: Iman Europe is a crypto-native musician and lyricist.
- community: She founded TheHomiesDAO, a wellness community supporting Web3 artists. DAO operates on a membership model where NFTs grant membership and contribute to the collective treasury by funding wellness events to prevent creative burnout.
- explanation: The Park is a collective of award-winning musicians based in Los Angeles.
- community: They host intimate jam sessions called “Fridays at the Park,” introducing artists to the world of Web3 while allowing the public to participate in musical improvisation. The collective will experiment with on-chain governance and mint video NFTs to commemorate the session.
7. Malcolm Levy:
- explanation: Malcolm Levy is a Toronto-born multidisciplinary artist and curator.
- community: He founded Refraction Festival, which later became DAO. RefractionDAO is a unique artistic collective run by the artist himself, focusing on music, incubation, and on-chain governance.
8. Felt gin:
- explanation: Felt Zine is a New York-based art collective known as Web3’s underground net art collective.
- community: They have been involved in numerous on-chain projects since the beginning of 2021, mainly gathering offline in New York and Tokyo. Felt Zine’s events are not your typical crypto gathering, and blend seamlessly into the hip scene of downtown New York.
In an age where our lives have become largely digital, online communities have taken on greater importance. While offline connections are fading, digital communities are thriving. As this shift continues, it’s important to choose your communities wisely and focus your attention on where you want growth and meaningful interaction.
𝙏𝙝𝙞𝙨 𝙞𝙨 𝙖 𝙨𝙚𝙘𝙪𝙧𝙞𝙩𝙮, 2023
Just have the collector sign and date it and I will countersign it. pic.twitter.com/H17awDamHw
— Patrick Amadon (@patrickamadon) September 15, 2023
Why forming a crypto community is beneficial for NFT artists
Forming a crypto community is highly beneficial for NFT (Non-Fungible Token) artists for several compelling reasons.
- Audience participation: Crypto communities provide a dedicated space for NFT artists to interact with their audience and build a fan base. By engaging with collectors, supporters, and fellow artists, creators can establish a strong online presence and connect on a personal level. This effort could lead to increased visibility and awareness within the crypto art ecosystem.
- Collaboration opportunities: Crypto communities are often made up of a diverse group of individuals, including artists, collectors, developers, and enthusiasts. This diversity creates fertile ground for collaboration. NFT artists can find potential collaborators for art projects, NFT drops, or other creative ventures within these communities. Collaboration can lead to unique and innovative artwork that attracts more attention and value.
- Feedback and criticism: The community serves as a valuable feedback platform. Artists can share their work in progress and recent releases, and receive constructive feedback from their peers. This feedback loop helps artists hone their skills and produce higher quality artwork, ultimately increasing their reputation and marketability.
- Joint promotion: Crypto communities often support and promote their members. Artists can leverage the collective power of the community to promote their NFT drops, exhibitions, and events. When community members share and promote each other’s work, it can lead to broader exposure and increased sales.
- Market insights: By becoming part of the crypto community, artists can stay informed about market trends, emerging technologies, and opportunities within the NFT space. This knowledge is invaluable in making informed decisions about pricing, token standards, and platform selection.
- Teaching and learning: The community provides a platform for experienced artists to mentor newcomers. Accelerate your artist growth and understanding of the NFT market by learning from renowned artists and industry experts. This mentorship helps budding artists navigate the complexities of the crypto art world.
- Access to resources: The crypto community often shares resources such as tutorials, tools, and guides related to NFT creation, blockchain technology, and digital art. These resources are especially useful for artists looking to improve their technical skills and expand their creative horizons.
- Emotional support: The crypto art space, like any other creative field, can be challenging and competitive. Being part of a community provides emotional support and a sense of belonging. Artists can share their experiences, challenges, and successes with like-minded people who understand the industry-specific pressures.
- Collectors and sellers: Some collectors are actively participating in the crypto community, allowing artists to engage directly with potential buyers. Collectors often value the work and support artists with whom they have connections, so building a relationship with a collector can lead to direct sales and repeat business.
- Long-term sustainability: Establishing a strong community around the work contributes to the long-term sustainability of the artist. A dedicated fan base can continue to support an artist’s career in the long term, ensuring continued success in the NFT market.
Also read – Top 10 NFT Artists Creating NFTs Representing Social Injustice
In summary, the crypto community offers rich benefits to NFT artists, including audience engagement, collaboration opportunities, feedback, co-promotion, market insights, mentorship, resources, emotional support, direct sales, and long-term sustainability. Offers. These communities not only support the growth of artists, but also contribute to the growth and vibrancy of the broader crypto art ecosystem.