Europe Metaverse Market Intelligence Report 2023: Market is Expected to Grow by 44.6% to Reach $36.8 Billion in 2023

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    European metaverse market

    European metaverse market

    European metaverse market

    DUBLIN, May 9, 2023 (GLOBE NEWSWIRE) — “European Metaverse Market Intelligence and Future Growth Dynamics Databook – Market Size by Sector X Use Cases X 100+ KPIs Covering Technology, Business and Consumer Spending, NFT Spending – Q1 2023” report added of Recruitment.

    Europe’s metaverse industry is expected to grow by 44.6% on an annual basis to reach US$36.8 billion in 2023.

    The metaverse industry is anticipated to grow steadily over the forecast period, registering a CAGR of 32.0% during 2023-2030. The country’s Metaverse spending will grow from $25.4 billion in 2022 to $256.6 billion by 2030.

    This report comprehensively presents the size and dynamics of the Metaverse industry at European and national level, covering over 100 KPIs by country and region. It details market opportunities across key sectors, including retail, technology and telecommunications, financial services, manufacturing, travel and hospitality, media and entertainment, training and education, real estate, and health and wellness. It provides analysis in terms of business spending and consumer spending.

    Across Europe, consumers are curious about the Metaverse and its various applications. From socializing to shopping online to attending entertainment events such as concerts in the Metaverse, consumers are open to engaging in a variety of activities within their virtual worlds.

    These trends are driving many leading brands to innovate their customer experience and drive the future growth of their business. As companies continue to build the future of the Internet, investment in this area is expected to increase significantly from a short to medium term perspective. While the sector is still in its early stages of development, publishers maintain their outlook for strong industry growth over the next three to four years.

    French Metaverse startup raises funding to accelerate platform development

    More brands and businesses are leveraging the power of the metaverse to reach potential customers in France. However, the lack of skills and expertise in this segment remains a major barrier for many brands. Targeting such businesses, startups are developing platforms that can help brands and businesses with limited knowledge build and manage their presence in the metaverse. These startups are raising funding rounds to further accelerate the development of the platform.

    In October 2022, Paris-based Metaverse startup METAV.RS announced that it has raised €3 million to accelerate the development of its Metaverse content management platform. The €3 million seed funding round was led by Jsquare, his Web3 fund based in Singapore. Founded in 2022, the company aims to make the Metaverse more accessible to domestic businesses, while allowing them to manage their presence in the virtual world in a more effective way.

    The uncoded platform provides brands with integrated apps that allow them to seamlessly manage their virtual worlds. Additionally, the company aims to give marketing teams the ability to easily and easily integrate their content into the metaverse. The platform is also compatible with e-commerce platforms, making the service available to brands across industries.

    From a short to medium term perspective, publishers expect METAV.RS to expand its presence in the global market. We currently have offices in Hong Kong and Seoul where the industry is experiencing strong growth.

    Fashion brands have formed strategic partnerships to bring the Metaverse experience to UK customers.

    Similar to non-fungible tokens, fashion brands are also looking to increase their presence within the metaverse to capitalize on consumer fascination with emerging technology in the UK. for example,

    In November 2022, UK-based fashion brand Burberry announced a strategic partnership with Minecraft. Under the partnership, Burberry has created in-game adventures for its customers in the Mine He Craft metaverse.

    Additionally, there are 15 downloadable skins that allow players to dress up their characters. The skin will be available on his Minecraft Marketplace starting November 1st. In addition to the in-game adventures, Burberry will also drop a capsule collection of clothing featuring his 8-bit graphics inspired by the world of Minecraft.

    As consumer interest continues to grow in the UK, publishers expect more brands to launch innovative Metaverse experiences for their customers in the short to medium term.

    A Germany-based sports brand is launching a Metaverse experience for domestic shoppers.

    Competition in the retail space has intensified over the last few years. As a result, businesses are innovating the customer shopping journey to gain a competitive advantage over others. With the advent of the Metaverse, German brands have a way to create immersive shopping experiences.

    In September 2022, German sports company Puma announced the launch of Black Station, a metaverse platform aimed at providing an immersive experience for shoppers. In particular, the platform features exclusive non-fungible tokens with limited-edition redeemable physical sneakers.

    Before Puma ventured into the Metaverse world, Germany’s Adidas Originals also launched avatars for the Metaverse. In April 2022, the company collaborated with his Ready Player Me to introduce his personality-based AI-generated avatar creation platform. Users can create and animate avatars while digitally trying on and purchasing sneakers from the Metaverse collection.

    From a short- to medium-term perspective, we expect more consumer-focused brands to make inroads into the Metaverse as demand for innovative experiences continues to grow among shoppers across the country.

    Bundled offering: 13 reports – 1 regional level and 12 country levels

    • Europe Metaverse Market Intelligence and Future Growth Dynamics Databook

    • Austria Metaverse Market Intelligence and Future Growth Dynamics Databook

    • Belgium Metaverse Market Intelligence and Future Growth Dynamics Databook

    • Danish Metaverse Market Intelligence and Future Growth Dynamics Databook

    • Finnish Metaverse Market Intelligence and Future Growth Dynamics Databook

    • France Metaverse Market Intelligence and Future Growth Dynamics Databook

    • German Metaverse Market Intelligence and Future Growth Dynamics Databook

    • Italy Metaverse Market Intelligence and Future Growth Dynamics Databook

    • Poland Metaverse Market Intelligence and Future Growth Dynamics Databook

    • Russia Metaverse Market Intelligence and Future Growth Dynamics Databook

    • Spain Metaverse Market Intelligence and Future Growth Dynamics Databook

    • Swiss Metaverse Market Intelligence and Future Growth Dynamics Databook

    • UK Metaverse Market Intelligence and Future Growth Dynamics Databook

    Key attributes:

    report attribute


    number of pages


    Forecast period


    Estimated market value in 2023 (USD)


    Projected market value to 2030 (USD)

    $256646.2 million

    compound annual growth rate


    Target area


    Scope of each report

    Metaverse Market Size and Future Growth Dynamics by Key Performance Indicators

    Metaverse – Trend Analysis of Business Spending by Sector, 2021-2030

    Total Business Spending on Metaverse by Use Case/Application, 2021-2030

    Total NFT spending by sector value trend analysis from 2021 to 2030

    Business Spending on the Metaverse by Technology

    Metaverse spending by platform

    E-Commerce Spending (Total Merchandise Value) in the Metaverse by Sector, 2021-2030

    Market Size and Future Growth Dynamics of NFTs by Key Performance Indicators

    NFT – Trend Analysis of Total Sales Spend, 2021-2030

    NFT – Total Sales Trend Analysis, 2021-2030

    NFT – Average Value Trend Analysis per Transaction, 2021-2030

    NFT Market Size and Forecast by Major Assets, 2021-2030

    NFT Collectibles and Art Trend Analysis, 2021-2030

    NFT Real Estate Trend Analysis, 2021-2030

    NFT Sports Trend Analysis, 2021-2030

    NFT Gaming Trend Analysis, 2021-2030

    NFT Utility Trend Analysis, 2021-2030

    NFT Fashion and Luxury Trend Analysis, 2021-2030

    Other Asset Trend Analysis, 2021-2030

    Metaverse Consumer Spend by Device, 2021-2030

    Metaverse Consumer Spending by Hardware Device, 2021-2030

    Learn more about this report here

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    CONTACT: CONTACT: Laura Wood,Senior Press Manager For E.S.T Office Hours Call 1-917-300-0470 For U.S./ CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900


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