Artificial Intelligence (AI) is no longer a distant concept found only in the realm of science fiction. The way organizations operate is changing rapidly, creating both new opportunities and challenges. For board members, understanding AI and its impact has become non-negotiable. This article aims to outline what every board member should know about AI, including the nascent field of generative AI and key questions to ask your organization.

AI: A Critical Organizational Tool

AI, in many forms, is already beginning to permeate the business landscape. It includes machine learning, natural language processing, robotics, generative models, to name a few. Its uses range from automating mundane tasks and making accurate predictions to enhancing customer interactions and driving innovation.

An important subtype of AI is generative AI. Generative AI has the ability to create new data similar to the input data. This is the driving force behind innovations such as his GPT-3, an AI that can generate human-like text, and deepfakes, which can generate highly realistic images and videos. The potential applications of generative AI range from content creation and design to more personalized customer interactions.

AI Literacy: Board Member Requirements

As organizational managers, board members must develop a fundamental understanding of AI. You don’t have to be a data scientist to be AI literate. Still, you should understand the technology’s strengths, weaknesses, and potential applications. Additionally, board members need to understand generative AI and how it differs from other forms of AI.

Key questions to ask

Your role as a board member is not to implement AI solutions, but to question, understand and guide the strategic use of AI solutions. There are some important questions to ask your organization about AI.

1. AI strategy: A clearly articulated AI strategy is essential. We should ask, “Does our organization have a clear AI strategy that aligns with our overall business objectives?” This could include discussing your organization’s goals for AI and how these technologies, including generative AI, can increase your competitive advantage. For example, can generative AI be used to automate content creation, resulting in lower costs and a more personalized customer experience?
2. Data management: Data is the lifeblood of AI. Without high-quality data, AI systems cannot function effectively. “How does our organization collect, store, and manage data?” “Are we making the most of data to inform AI applications?” are key questions is. This may include reviewing your organization’s data infrastructure and processes and looking for opportunities to improve data quality and utilization.
3. Ethics and Prejudice: AI systems can inadvertently perpetuate or exacerbate bias, with unfair or unethical consequences. “How are we addressing the issue of bias in AI?” It is necessary to ensure that your organization is taking steps to mitigate this risk. Additionally, in the area of ​​generative AI, the potential for exploitation (such as creating misleading or harmful content) is significant, making it essential to put in place strong safeguards.
4. Skills and Talents: Implementing and managing AI systems requires specific technical expertise. “Do we have the necessary skills in-house to effectively implement and manage AI projects?” “If not, how will we fill the talent gap?” This may include assessing current skill levels, identifying gaps, and considering strategies for talent development or acquisition.
5. crisis management: AI comes with risks ranging from security vulnerabilities to reputational damage. “What steps are being taken to mitigate the risks associated with AI?” is an important question. This could include reviewing the organization’s risk management framework and discussing specific measures to manage AI risks.
6. Return on investment: Efforts in AI represent a significant investment, and understanding the implications is essential. “How are you measuring the return on your AI investment?” “Are you seeing any productivity gains or other benefits you anticipate?” This might include discussing key performance indicators (KPIs) for the AI ​​project and reviewing performance data.
7. Regulatory Compliance: The AI ​​regulatory environment is evolving and compliance is critical. “Are we ready for existing and future regulation on AI?” is an important question. This may include reviewing the organization’s compliance framework, discussing potential regulatory changes, and assessing the organization’s readiness to adapt to these changes.

Remember, your role as a board member is not to be an expert, but to ask the right questions, be accountable, and provide strategic guidance. Asking these expanded questions can drive deeper and more productive discussions about AI within your organization.

Navigate the AI ​​landscape

Board members should champion an AI-aware culture within their organization. Embrace continuous learning, ask the right questions, and request regular AI updates. Stay up-to-date on AI trends, including generative AI developments, and actively engage with AI experts inside and outside your organization.

Remember, AI is a powerful tool, not a panacea. It should be used to reinforce strategy, not to drive it. We always consider the human element and ethical implications, and never compromise on transparency and accountability.

These insights and questions will help board members better navigate the evolving AI landscape. By taking an active role in guiding the use of AI, organizations can unlock the true potential of AI, harness the power of generative AI, and create sustainable value in the age of AI. .