The Philippines is gearing up to host its first-ever Metaverse Fashion Gala in partnership with internationally renowned fashion designer Michael Cinco and Philippine Blockchain Week (PBW), a three-day blockchain technology conference.

Tickets for this exclusive fashion show, which takes place at the Marriott Grand Ballroom at Newport World Resort in Manila on September 18th, are on sale now. Fashionista attendees will enjoy a runway showcase of Cinco’s signature items while enjoying pre-show cocktails and a five-course gourmet dinner. Both physical and virtual catwalks will be held, with model avatars showing off the same outfits in the metaverse. Collectors can purchase their favorite pieces in limited pre-sales. It comes with both a physical gown and a digital collection as a special edition bonus.

PBW will open the floodgates to thousands of spectators at the same venue the next day, and the event will run from September 19th to 21st. Conference attendees will also enjoy Cinco’s iconic designs in a wide range of costumes displayed throughout the PBW Convention Hall.

Michael Cinco’s fashion designs have been worn by royalty in many countries and celebrities ranging from Beyoncé and Rihanna to Steve Aoki, Mila Kunis and Kylie Minogue. He launched his own eponymous fashion line in 2003 and got a big break in Hollywood when Lady Gaga asked him for a gown to wear at the launch of his “Fame” perfume. did. His eye-catching style was especially highlighted when 2015 Miss Universe Pia Wurzbach wore a Cinco-designed gown on his final walk.

Hailing from the Philippines and based in Dubai, Cinco said the fashion industry is always focused on redefining barriers, and the barrier between the physical and digital worlds represents the next big boundary to cross. He said it inspired him to host the gala. He has previously expressed his desire to remain relevant with the times in order to bring his brand to the next generation.

PBW Convener Chesca Gonzalez further expands on the concept of pushing boundaries and is a great example of how the partnership with Cinco will transform people’s professional and personal lives through blockchain technology. explained that it also offers Cinco joins a wide range of world-class creative professionals to leverage blockchain when expressing art.

Gonzalez said that in addition to Cinco’s fashion, this year’s PBW event will primarily spotlight the gaming industry. She said she believes gaming is a key area at the forefront of mainstream adoption of blockchain technology and what excites the local Filipino community the most.

Launched in 2022, PBW has received the backing of a state-sponsored agency this year as the Philippine government aims to integrate breakthrough technology into every aspect of daily life. The Philippines has the highest internet and NFT penetration of its digital population, making it uniquely positioned in the global digital arena.

This year’s conference Metaverse Fashion Gala is more than just a for-profit event, with a portion of the proceeds going to two charities. Half of the money raised by an international youth empowerment organization called the Global Reskilling Movement will be received, and the other half will be donated to the World Wide Fund for Nature, which helps protect endangered species.