Hong Kong, March 6, 2023 /PRNewswire/ — Mapxus, the leading indoor mapping technology platform backed by Japanese company Kawasaki Heavy Industries Hong KongBeyond Ventures, a venture capital firm based in Tokyo, has announced a joint venture with NOIZChain (“NOIZ”). Lead, a wholly owned subsidiary of Merdeka Financial Group Limited (Stock Code: 8163.HK), a listed company in Hong KongProvider of a cost-effective Blockchain-as-a-Service (“BaaS”) to co-create Honio, the world’s first indoor location-based Game-Fi metaverse.
Honio is a metaverse for earning that unites art, culture and community. Mapxus has partnered with NOIZ to use indoor maps and positioning technology to build spatial digital twins of real-world shopping malls and landmarks in the Honio metaverse. Honio app users can earn free art element drops based on how long they stay in the physical store. The longer users stay, the more art elements they get. Additionally, you can merge art elements into his NFT. Metaverse, powered by NOIZ’s blockchain technology, can record all customer transactions. As a result, Honio is increasing foot traffic in shopping malls by increasing user retention time in physical stores while enhancing marketing analytics to enable more comprehensive data reporting.
To drive the travel economy by connecting the real world via smartphones, Honio is developed as an easily accessible mobile app for everyone. Most metaverses accessible only via computers have relatively few active users, less than 10,000. With this in mind, Honio targets the smartphone user population to improve accessibility. The app’s country-based feature of mapping cities and countries is expected to have over 100 million users at launch.
Honio Metaverse, which integrates a location-based reward system, creator and fan economy, and Metaverse commerce, benefits from the key role played by Nftternoon, a digital arts specialist and part of the joint venture. Nftternoon provides creative consulting on digital creations such as NFT, AI, and digital visualization, while providing integrated intellectual property (IP) management and metaverse marketing. In addition, the location-based reward system redirects traffic to the mall through rewards, and his NFT marketing crossover with IP shows the economy of creators and fans, allowing fans to stay longer in the mall to sell her NFTs. encourage you to collect
Last but not least, Metaverse Commerce has high loyalty value. These capabilities enable the Honio metaverse to attract more customers, expand its market, and reach large demographics by connecting the virtual and physical worlds.
Keith ChowNOIZ’s Chief Innovation Officer, added: Honio helps retailers participate in the Metaverse by creating an integration of physical and virtual experiences to retain and engage targeted customers through Metaverse gamification. ”
Ocean Ng, Founder and Chief Operating Officer of Mapxus, believes Honio can bring customers back to the mall. By the time travel enthusiasts set foot in Honio-supported shopping malls, we believe that our metaverse will bring great benefits to her shopping mall partners.”
Honio is currently primarily focused on the Japanese market, with the goal of covering around 2,000 landmarks by 2023 and 5,000 buildings by 2024. Hong Kong, Taiwan By 2024, we plan to enter other Southeast Asian markets. Further information on the aforementioned markets will be announced in due course.
Established in 2018, head office location Hong KongNOIZChain Limited (“NOIZ”) wholly owned subsidiary of Hong Kong Listed Company Merdeka Financial Group Limited (Stock Code: 8163.HK).As Blockchain as a Service (“BaaS”) companies, noise It aims to make blockchain technology widely available for all businesses and to promote the mass adoption and commercialization of blockchain.
NOIZ attaches great importance to the environment, society and governance and has developed an eco-friendly blockchain known as “NOIZChain” (“NOIZ Green Chain”). It employs a proof of capacity consensus mechanism that allows mining devices in the network to use available hard drive space. Determine mining rights and validate transactions. We also developed Metaverse and all-in-one digital wallet on NOIZ Green Chain.
NOIZ provides tailor-made services to various industries such as international banks, insurance companies, museums and advertising agencies, and is ready to expand its business in fast-growing markets.
Mapxus is a comprehensive indoor geographic information system (GIS) platform that provides indoor mapping and navigation services globally, making indoor mapping smart and simple, and providing accessible and inclusive urban experiences for all. We aim to Using cutting-edge indoor mapping and navigation technology, Mapxus has rapidly expanded its service to more than 25 of his cities in the United States. Asia Pacific It covers over 1,500 venues in different types of buildings, including retail stores, universities, transportation, government buildings, and more. Mapxus’ innovative indoor map data infrastructure is designed to empower people and businesses to improve their everyday experiences and work efficiency. The amount raised by Mapxus is $5 million Founded by Kawasaki Heavy Industries to build an indoor map data platform for Japan and invested by Beyond Ventures in 2019.