Metaverse in FMCG Market to grow by USD 2.11 billion from 2021 to 2026 | Growth Driven by a growing number of FMCG brands entering the metaverse platform

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    new york, October 19, 2023 /PRNewswire/ — “Metaverse in the FMCG market By platform (computer, mobile, headset), and geography (North America, Europe,Asia Pacific, middle east and Africaand south america) – Forecasts and Analytics 2022-2026” report has been added to Technavio’s offering. ISO 9001:2015 certified, Technavio has proudly partnered with over 100 Fortune 500 companies for over 16 years.Differences in Metaverse Growth Potential in the FMCG Market from 2022 to 2026 2.11 billion dollars. Gain deeper insights into market size, current market scenario, future growth opportunities, key growth drivers, latest trends, etc. Purchase the full report here

    The increasing number of FMCG brands joining the Metaverse platform is a key factor driving the market growth. FMCG brands, especially beverage brands, rely heavily on attractive labels and branding for sales. The Coca-Cola Company, AnheuserBusch Companies, LLC., and PepsiCo are some of the world’s largest brands that have expressed interest in the Metaverse market. Alcohol brands are leveraging the Multiverse platform to increase brand awareness. For example, The Coke Company’s launch of Coca-Cola Zero Sugar Bites April 2022, a new virtual drink on the Metaverse platform. Therefore, these factors are expected to drive the market growth during the forecast period. Learn about other key drivers, trends, and challenges available at Technavio. Read the free sample PDF report now

    market challenges

    Privacy and security concerns regarding the metaverse are significant challenges limiting the market growth. The Metaverse collects and processes large amounts of data about users and the environment. Your social networking accounts and mobile phone data could be accessed by Metaverse, posing a potential threat to your privacy. Additionally, your privacy may be compromised if a hacker gains access to your device.Therefore, these factors are expected to limit the market growth during the forecast period

    The FMCG market metaverse is divided by platform (computer, mobile, headset) and geography (North America, Europe,Asia Pacific, middle east and Africaand south america).

    • Metaverse in FMCG market share growth computer segment will become important during the forecast period. The growth of this sector is due to the increasing penetration of the Internet. Although mobile access to websites is widespread throughout the world, the computer segment still accounts for a significant portion of the total time spent on web pages. Customers can access a wide range of FMCG products on the Metaverse Platform, quickly compare prices, and purchase products on the Metaverse Platform from the comfort of their home desktop computer. As a result, users can browse a wide range of products from leading FMCG brands such as Coca-Cola and Unilever plc without having to go to a retail store.Therefore, these factors are expected to drive the growth of the segment during the forecast period
    • 45% Most of the market growth is due to North America During the forecast period.

    View free sample report Find insights on the contribution of all segments and regional opportunities in the report.

    Key players in the FMCG market metaverse:

    Autodesk Inc., Decentraland, KINAHANS META, Matterport Inc., Meta Platforms Inc., NVIDIA Corp., Unity Software Inc.

    Related reports:

    of Metaverse in the e-commerce market is estimated to grow at a CAGR of 39.65% during 2022-2027. The market size is projected to increase by US$ 85,885.22 billion.

    of Metaverse in the healthcare market The healthcare market size is estimated to grow at a CAGR of 34.92% from 2022 to 2027.Metaverse market size for healthcare market is projected to increase by USD 5,624.07 million

    Metaverse in the scope of FMCG market

    Report scope


    base year


    historical era


    Forecast period


    Growth momentum and CAGR

    Accelerating at a CAGR of 21.8%

    Market growth 2022-2026

    2.11 billion dollars

    market structure


    YoY growth rate (%) for 2022-2023


    regional analysis

    North America, Europe, Asia Pacific, Middle East, Africa, South America

    Contribute to the market

    North America 45%

    Major countries

    USA, China, Japan, Germany, UK

    competitive environment

    Key companies, company market position, competitive strategies, industry risks

    Introduction of major companies

    Autodesk Inc., Decentraland, KINAHANS META, Matterport Inc., Meta Platforms Inc., NVIDIA Corp., Unity Software Inc.

    Market trend

    Parent market analysis, market growth drivers and obstacles, fast growth segment analysis and slow growth segment analysis, COVID-19 impact and recovery analysis, future consumer dynamics, and market situation analysis for the forecast period.

    Scope of customization

    If the report doesn’t contain the data you’re looking for, you can contact an analyst to customize your segments.

    table of contents:

    executive summary

    market scenery

    Understanding market size

    Past market size

    five forces analysis

    Market segmentation by platform

    Market segmentation by geography

    customer situation

    geographical landscape

    Drivers, challenges and trends

    Company scenery

    Company analysis


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    Technabio Research
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    Media and Marketing Executive
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    Source Technavio


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