Metaverse Investments: Exploring Opportunities in Virtual Real Estate | by Kuldeep Yadav | Feb, 2024

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    Have you ever thought about the day when buyers will be able to explore properties remotely and experience the atmosphere and surrounding area without having to travel?

    The Metaverse makes it all possible.

    The Uprise Metaverse allows real estate agents to present properties to buyers anywhere in the world, extending their reach beyond traditional borders. That said, we're here to explore the possibilities. metaverse For real estate. So, let's take a look at how the Metaverse benefits real estate and why you should invest in it.

    Why invest in Metaverse?

    The Metaverse offers a wealth of benefits to the real estate industry, impacting many aspects from marketing and sales to ownership and community building.

    GCC countries are rising to the forefront in the Metaverse world. It is predicted that by 2030, the Metaverse could bring $15 billion to the GCC economy. Saudi Arabia, one of the region's major metaverse economies, will inject $7.6 billion, while the UAE will inject $3.3 billion. In the UAE, Dubai has launched its Metaverse strategy, pledging to create more than 40,000 jobs over the next five years. The rapid adoption of the metaverse in the real estate sector is being driven by young, tech-savvy and internet user rates.

    Many companies have already made huge investments in the Metaverse real estate market, some of them are:

    List of top companies in the Metaverse real estate market:

    • Decentraland Foundation
    • linden lab
    • Shivaland LLC
    • Somnium Space Co., Ltd.
    • Super World Co., Ltd.
    • TandB Media Global Thai Co. LTD.
    • sandbox

    Let’s take a closer look at Metaverse’s transformative benefits for real estate.

    Saves real estate agents effort and time

    Accompanying clients to house searches, viewing houses, and driving around can be very tedious and require a lot of effort. By investing in Metaverse, you can give your customers virtual tours and help them explore the ins and outs of your property on their laptops and smartphones. This not only saves you time and effort, but also provides convenience, which helps you attract more customers.

    Achieve global expansion

    By welcoming the metaverse, real estate agents can actually increase their productivity. Not only does VR offer convenience, but it also expands your customer reach and leads to more sales and inquiries. By leveraging VR, real estate agents can offer real estate tours to customers around the world.

    In terms of revenue generation, the global demand for the Metaverse real estate market was worth USD 358 million in 2020. It is expected to reach USD 36 million by 2025.

    According to this article, the global Metaverse real estate market size is expected to reach USD 1 Million in 2028, growing at a CAGR of % during the analysis period.

    Simply put, when real estate agents use Metaverse, they streamline their workflow, increase productivity, increase sales, and improve the customer experience. With these advantages, Metaverse is poised to play a key role in the real estate industry.

    Deliver an immersive customer experience

    A 3D walkthrough can really become the star of your property tour. Customers have their own space to freely explore the property and ask any questions they may have. The Metaverse platform helps you add even the smallest details of your properties to your design. Customers can admire the view from the balcony and see things like lighting, storage areas, and natural light coming in through the windows. These “never seen before” experiences can motivate customers to take the next step in the purchasing process.

    Providing homebuyers with unlimited design options

    Hosting a real estate tour physically requires overcoming many logistical challenges. For example, installing large furniture in a house with narrow hallways can be a hassle. This can be a hassle and can limit the buyer's design options.

    Transactions within the metaverse can be openly tracked and verified on the blockchain ledger, increasing compliance with financial regulations. By prioritizing security and privacy in their Metaverse efforts, banks can differentiate themselves from potential competitors.

    real-time financial services

    The dynamic nature of the metaverse allows banks to provide real-time services. Consultations, transactions, dispute resolution, and more can be done instantly, anytime, anywhere. This significantly increases customer satisfaction and improves the quality of banking operations.

    To avoid that, real estate agents can utilize virtual staging. This will help buyers select furniture and decor items to suit their tastes and determine what will look best in the space. With plenty of options, customers are sure to be satisfied.

    Real estate agents can also choose different stand designs depending on each buyer's preferences, helping to further customize the experience.

    Metaverse is a game changer. Redefine marketing, improve experiences, streamline processes, and unlock new sales opportunities. As this technology evolves, the real estate landscape must adapt and embrace the endless possibilities that the virtual world offers.


    Whether it's benefits like increased sales, convenience, cost, or time savings, the Metaverse is reshaping the real estate industry. Real estate companies that have embraced this revolution are already starting to reap profits. So why stick with traditional real estate marketing processes? Harness the potential of the Metaverse and become the industry leader you were born to be.

    ibentos' team of Metaverse experts will guide you every step of the way, ensuring you make strategic choices that maximize your growth. Are you ready to carve your niche with us? Contact us today. Build your metaverse masterpiece.



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